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Experience the Popular IG Fabricators Workshop In-Person or Online

FGIA recently announced the opening of registration for this fall’s Insulating Glass (IG) Fabricators Workshop! We are thrilled to once again be able to host this popular industry event in-person. We know the value of this predominantly hands-on, participatory event and what an incredible learning experience it is. The event will take place November 3-5 at the Intertek facility in Plano, TX. Registration is now open until October 8. Only a few of the available 32 spots remain and registrations will be accepted on a...

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Feature Projects and Products on Social Media While Adding Value for Your Audience

Here on Socially Speaking, we talk a lot about different social media platforms, how they can best be used and what’s changing with them at any given moment. But what tends to stay the same is that your content, no matter which platform it is featured on, needs to be interesting and relevant to your followers. Most individuals use personal social media accounts to share their proudest moments and accomplishments, and while you as a company can do that as well, it is important to...

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Get Eyes on Your Products – Three Instagram Business Features and How to Use Them

In 2021, most companies already know the value of social media for their business. Having a robust social media presence is key to furthering awareness of your brand, gaining customer leads and getting more clicks to your website. But as social media platforms change, so do their features. There are tools specific to Instagram Business accounts that you probably already have available to you, whether you know about them or not. Plus, here are some examples for how to apply them.Tool 1: Get Your Website...

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Four Reasons Why Social Media Connection is Crucial During COVID-19 – And Four Ways to Engage

The global spread of COVID-19 has changed the landscapes of many institutions, and social media is no exception. Businesses need to find creative ways to stay present in their customers’ minds, and social media - a contact-free tool - is going to play a huge role in working toward this goal.A July post on Social Media Today shared some predictions made by marketers about the future of social media in a post-COVID world, including theories that creative skills will be more valuable and that “honesty,...

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