Mar 20, 2018

Webinar - The Who, What and Why of Twitter: Better Engage Existing and Potential Customers

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Join us as AAMA Communications Coordinator, Meryl Williams, walks you through an overview of Twitter. During this webinar, she'll cover the following:
  • Who is On Twitter: Engagement Basics
  • Where to Find Advanced Search Tools to See What’s Being Said About Your Brand
  • When to Engage and When to Ignore: Customer Service Crisis Management
  • Why Twitter is Your New Favorite Sales Tool
  • How to Use Twitter Lists to Your Advantage
  • What Twitter Privacy 101 Means for Your Company
  • Bonus: Ways to Get Clients’ Attention
Meryl Williams is in her fourth year as AAMA’s Communications Coordinator. A large part of her job is maintaining and growing AAMA’s social media presence, including the association’s go-to-resource Twitter account, several channels on
LinkedIn, a colorful Instagram account and more. She is always available to AAMA members who have questions about any social media platform.
Meryl is also a freelance writer and has had bylines in publications like Paste Magazine, Apartment Therapy, The Billfold and many others. Prior to AAMA, she worked in Groupon’s editorial department and as a newspaper reporter. She has a journalism degree from Muskingum University. Today, she works from her home in Columbus, OH and plays roller derby under the name “Feral Streep” in her spare time.